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| The workshop on strengthening of educational media network held by UMM and Kemdikbud. |
The media workers at University of Muhammadiyah Malang (UMM) and Muhammadiyah companions throughout Indonesia consolidated to strengthen digital literacy. It was cooperation signed between UMM and Ministry of Education and Culture (Kemdikbud) RI through Strengthening Media Workshop which took place at UMM Senate Meeting Room on Monday, October 30.
This workshop presented creative media writer and consultant Fahd Pahdepie and special staff of Kemdikbud Nasrullah. Come as a keynote speaker at the opening event, UMM Vice Rector I Prof. Dr. Syamsul Arifin MSi.
Syamsul Arifin said, various events in this world has meanings, therefore he sought to explore and interpret every thing that is around him. "Previously I wrote interesting things around me. After too often writing on research and publications seriously, it is fun to write simple things too. With the power of digital media, the simple writings attract many people, " Syamsul said.
According to Fahd Pahdepie, the key to master digital literacy was the ability to tell stories. For him, the world is filled with stories. It's the story that can affect a lot of people. "Politics is a story, the economy is a story, religion is a story. Our civilization and holy book also contain a series of stories, " said Fahd who has best-seller novel.
Fahd said, being a media worker and public relations (PR) should also have the power to present an interesting narrative. Nowadays many people are attracted not an argument but a story. "More broadly, today people prefer things that contain empathy than the logical one. Similarly, people are saturated with serious things and prefer games. All those dimensions must be owned by a media worker and homeworker. "
On the other hand, Nasrullah explained as PR was important to unite sounds. Particularly related to various institution news to external parties. "If we issue data, all must be united. This is our form of accountability to public. Nowadays there is a new journalism called quick checker. Our competitors will check it, so do not misunderstand the data, "he added.
In addition to ensure the accuracy of data, Nasrullah also conveyed the importance of fostering good relations with media whether personal, institutional and business. In addition, the uniqueness of news value is also a matter to be considered. "The important thing we media can cause the awareness of the community that we are unique, qualified and memilikivalue. So for example with a unique news, can attract students flocking to come here, "Nasrullah concluded. (Naz)
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